IBI – The Lowest Carbon Footprint Sneaker

More than just a shoe, IBI set a new industry benchmark for sustainability and innovation. Developed for CARIUMA, it played a key role in establishing the brand’s position as a leader in eco-conscious footwear—winning over new customers and reinforcing its sustainability-driven identity. With over 6,000 people on the waitlist, demand proved that style, comfort, and responsible design can go hand in hand.