Master the Art of Color and Material

Service Description

Discover how to harness the power of color and material to shape bold, cohesive, and emotionally engaging product stories. This hands-on workshop blends theory with real-world application—equipping you with the tools to craft trend-aware, brand-aligned palettes and material strategies that elevate both design and commercial impact. What We’ll Cover: • Conducting trend and market research tailored to your customer • Building commercial yet expressive color palettes • Understanding the relationship between color, material, and graphics • Creating cohesive assortments with strategic color direction Outcome: Walk away with a custom color and material concept, a practical toolkit to guide your creative decisions, and the confidence to use these elements as key drivers of product identity, storytelling, and market success. Let’s turn inspiration into impactful design.